Subscribe to Aussie Hoopla on iTunes and listen to our Hyping the Hoopla fortnightly podcast, where we break down all the latest NBL player moves and signings, performances both here and overseas and the important issues which Australian Basketball currently face…
The voice of Aussie Hoopla, Dan Boyce and co host Matt Smith, holder of 100 NBL games (dubiously) and former player for the Wollongong Hawks, New Zealand Breakers, Victoria Giants and Cairns Taipans discuss the latest in Australian Basketball news.
Last week NBA Superstar Andrew Bogut tweeted about an article witten by Melbourne based entrepreneur, author, and marketer Pete Williams two years ago that detailed the short comings of the NBL’s marketing strategies. Pete is a very successful Melbourne based entrepreneur working on Simplyheadsets.com.au and InfinitiTelecommunications.com.au as well as many other projects. The articles can be found here:
Saving Basketball Australia and the NBL
Reviving a Brand. The ABC’s of the NBL
The twitter-verse exploded with comments about the article and debate opened on what exactly should the NBL be doing in terms of marketing it’s product?
Aussie Hoopla’s “Hyping the Hoopla” team of Dan Boyce and his co host Matt Smith, who played for four different NBL teams during his career brought Pete on the show to discuss his blog and look at what the NBL is doing well, doing poorly and could be doing better to market and promote the game nationally.
Topics include
1. Why the NBL has lost value as a product
2. Would going back to winter help?
3. Do the Olympics help basketball in Australia?
4. The importance of “personalities” in the NBL
5. Is the All-Star Game worth having?
6. Are teams doing enough in the community
7. What’s important on NBL Game Night
8. Is moving to 10 minute quarters ruining basketball
9. What rule changes to the game can help
| PLAYER EFFICIENCY RATING EXPLAINED | |
|---|---|
The Player efficiency rating (PER) is ESPN Insider John Hollinger's all-in-one basketball rating, which attempts to boil down all of a player’s contributions into one number. Using a detailed formula, Hollinger developed a system that rates every player’s statistical performance. | Top 2 MVP Candidate: 30.0 |
| Top 5 MVP Candidate: 27.5 | |
| Top 10 MVP Candidate: 25.0 | |
| All-Star Calliber: 22.5 | |
| Borderline All-Star: 20.0 | |
| Solid 2nd option: 18.0 | |
| 3rd Banana: 16.0 | |
| Pretty good player: 14.0 | |
| In the rotation: 13.0 | |
| Scrounging for minutes: 11.0 | |
| Definitely renting: 9.0 | |
| The Next Stop: DLeague 5.0 | |